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The Robin Blog

Real estate tech, costed.

What the tools actually cost, what they replace, and where the maths stops working.

  • All
  • CRM & Lead Management
  • Lead Generation & Conversion
  • Team & Brokerage Operations
  • AI Automation
  • Brokerage Operations
  • CRM
  • CRM Lead Management
  • Lead Generation
  • Lead Generation Conversion
  • Lead Generation Systems
  • Market Analysis
  • Marketing Tech
  • Marketing Tech Tools
  • Operations
  • Team And Brokerage Operations
  • Team Brokerage Operations
  • Team Operations
Market Analysis11 min read

NAR's MLS Overhaul Is Overhyped — Only 3 of 18 Rules Move Money

Crm Lead Management12 min read

BoldTrail Is Overpriced at $499/Month — Unless You Have 8+ Agents

Market Analysis11 min read

'The Market Is Back' Is Wrong — 5 NAR Numbers That Prove It

Lead Generation15 min read

Why Your $150 Zillow Leads Cost $10,000 Per Close

Marketing Tech11 min read

ChatGPT Ads Are Overhyped for Agents — Here's the $60 CPM Math

Team Brokerage Operations16 min read

25 Admin Hours Per Deal? Choose the $32 Fix or the $400 One.

Market Analysis12 min read

Affordability Up 14%, Homes Sit 63 Days. 3 Numbers to Fix Your CMA.

Marketing Tech11 min read

Agent Crate vs Coffee & Contracts: $29 or $54 for Social Content?

Marketing Tech13 min read

BombBomb Is Overbuilt for Most Solo Agents — the 15-Month ROI Math

Marketing Tech14 min read

Agents Claim Social Media Is Their Best ROI. Only 44% Track It.

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